Tuesday, April 24, 2007

How to start an online newsletter!

The first thing you need to do is decide on a topic that you are interested in and your potential customers would also like to know more about. Then all you need to do is decide if you have enough knowledge on that subject to write confidently about it, and if you don't, there are ways around that too. Then decide what format you want to use to present the information and bingo; you have a winning formula for your newsletter. The first thing you need to do is decide on a topic that you are interested in and your potential customers would also like to know more about. Then all you need to do is decide if you have enough knowledge on that subject to write confidently about it, and if you don't, there are ways around that too. Then decide what format you want to use to present the information and bingo; you have a winning formula for your newsletter.

Choose a topic. You should pick a subject that interests you, and if possible, one that you already know something about. It should also be a topic that is relevant and interesting to your potential customers. It should also be linked to the products and services you sell so that throughout your publications, you can refer readers to your web site for further information or relevant products or services.

For example, if you sell second hand cars, you may want to write a newsletter about "What to look for when buying a second hand car" or "Basic car maintenance", if you sell houses, you may want to write about" Tips for preparing your house for sale", or "How to profit from the buy-to-let market", etc.

Do you have the knowledge? If you don't feel you have enough knowledge to write on specific, relevant topics, another strategy for producing a newsletter is to ask others to write it for you. Why would an author give you an article for your newsletter? Because they can include their contact information and links to their web pages, that's why. The more copies of your newsletter that you give away, the more traffic they get to their web sites. More traffic equals more sales.

There are many article syndication agencies that take articles from experts in all fields for reproduction in newsletters and on web sites. It's a great place to start looking for articles you can use and as long as you reproduce them in their entirely, including the authors details and links, there will be no problem with copyright infringement. Try typing "article syndication" into a major search engine such as Google along with your particular area of interest and see what comes up.

I would also advise that if you use an article from a particular author, you email them and let them know you have reproduced it and are interested in any other articles of a similar type. You may then find that they send you new relevant articles as they are finished and this will provide content for some of your future newsletters without having to go looking for it.

Another way of getting experts to write articles for you is to seek them out and interview them. Ask yourself: - What problem can you think of that could be solved by experts? - Who are these experts? - Where can I contact them? Ask them if they agree to be interviewed for your newsletter. You can interview them by telephone, email or in person. Often, experts who would not take the time to write an article would be more than happy to answer a few questions and let you publish their answers in return for the free publicity, the publishing of their contact details and a link to their web site. Don't get discouraged if they don't all respond. Remember to be courteous and respectful as they're doing you a favor.

How to present the information If you are using someone else's articles or interviews for your newsletter, the format will present itself. You can't change the format of a prewritten article for copyright reasons and an interview is usually easiest to present in a question an answer format. When writing your own articles you can also use question and answer format, using yourself as the expert or you can explore a topic in depth in an article style format. Another popular way to present the information is what I call the "tip-list" list option.

For example:

21 maintenance tips for your car
10 ways to prepare your home for sale
101 things you can with your digital camera
25 easy ways to say money on your household bills

All you need to do is decide what question or problem you want to solve and come up with a list of answers. Easy! And if you get stuck, go back to those experts again. The truth of the matter is, today anyone can become a published author with a subscriber based newsletter in no time at all. Now that you're a newsletter author, you're going to be interested in ways to improve and make money from your newsletter. But that's a topic for next time...

About the Author

Matt Bacak became "#1 Best Selling Author" in just a few short hours. Recent Entrepreneur Magazine's e-Biz radio show host is turning Authors, Speakers, and Experts into Overnight Success Stories. Discover The Secrets To Unleash The Powerful Promoter In You! Sign up for Matt Bacak's Promoting Tips Ezine ($100 value) just visit his website at http://www.powerfulpromoter.com or http://promotingtips.com

Packing Up For a Long Motorcycle Trip

Packing Up for a long Motorcycle Trip
by Jeff Sinason aka Tools
Packing Up for a long Motorcycle Trip By Jeff Sinason

Weeks before I'm ready to leave on a long motorcycle trip, I start getting excited. Often I get to the point where I can think of anything else. Unfortunately, this doesn't mean that I spend the time getting prepared for it. I usually put this off to the very end. I've learned however over the years that this means that my packing never matches what I will really need for the trip. Proof, last year I was in Sturgis with nothing more than a sweatshirt and leather vest riding around in 45 to 55 degree weather. DUMB MOVE. Anyway, to try to avoid that I've started putting a list together of the stuff I need to pack for every trip and where I want to store it on the motorcycle. To help me build the list I put everything in categories to help keep it a little more organized. The categories I use are:

Things to keep the Motorcycle Rolling Things to keep the Motorcycle Secure Things to keep the rider going Protective clothing and gear (Riding Gear) Hygiene Camping Equipment Miscellaneous Stuff

Things to keep the Motorcycle Rolling
Regardless of your mechanical skills, on long trips you will usually end up having to fix something on your motorcycle. It's just the nature of motorcycles. At a bare minimum I always carry tire patch and CO2 cartridges to perform those road side tire problems and hope I don't have far to go till the next motorcycle shop. If the shop is a fair distance away you should have tools that would allow you to remove the tire and hitch a ride. Since I ride a Harley Davidson (not balanced and not rubber-mounted) I always carry a complete set of wrenches, Torx, and Allen wrenches, along with a bottle of LocTite to tighten up those parts that think it would be better to end up on the side of the road. I also carry a small multi-tool that includes a small LED flashlight because it seems I always breakdown after dark. In my tool pouch you can almost (important word there) always find extra fuses, an extra sparkplug and extra light bulbs. And the two most important things, zip ties and electrical tape. After all with those you can fix just about anything that would keep you from making it down the road. I've found that for most brands of motorcycles you can find pre-packaged tool pouches that have a good set of tools lined up for you. Sometimes the quality of the tools may be questionable, but hey all they're going to do is ride around in your saddlebags and they'll do in a pinch.

Things to keep the Motorcycle Secure
If you plan your trips like me (NOT) you don't always end up staying at the most reputable establishments. It's always a good idea to lock your bike and have some way of locking the wheels. At least that way you'll keep the lazy motorcycle thieves from getting away with your bike. I always carry two keys for every lock with me when I travel. There's the ones that I carry in my pocket or attached to my belt, and the ones I carry deep in my bag for when I lose the other ones. As for disc lock I really recommend them. They are small, strong and provide a pretty good deterrent. They don't however address the case where someone comes with a lift and just hauls your bike away. For that you need to carry a heavy duty cable or chain lock to tie your bike to a solid structure. I personally don't like these due to the bulk and weight that they add to the saddlebags, but then I have pretty good insurance to replace the motorcycle if it's stolen.

Things to keep the rider going
Taking care of the rider is every bit, if not more so, important as keeping the motorcycle going. When we are out there in the wind there are millions of things that affect our ability to be comfortable and safe. Some of these I've discussed in other articles. First and foremost we need to make sure that we are protected from the sun. Getting sunburned on your arms, hands and face can absolutely ruin a good day of riding. I carry a stick sunscreen that has a SPF-30 rating and is waterproof and dries instantly. I use it on any skin that I have exposed to the sun. In addition I always carry a lip balm. Chapped lips can be a very painful thing on the road.

Both sunburn and chapped lips can sneak up on you without you being aware of it. Other things that I pack are a first aid kit that includes bandages, pain reliever and antiseptic ointments. Injuries on the road can become infected very easy due to the road grim that we are constantly hit by.

Perhaps my most important piece of equipment is my cell phone. I always carry that with me and make sure that it's always charged. Today, there is probably no piece of equipment that is more important than a cell phone in case of emergency. I usually carry a charger for use at night and a 12v car charger. Luckily I've installed a lighter on my motorcycle that allows me to charge my phone from the bike. This way I never have to worry about being stranded with a dead phone.

While I'm talking about phones, please make sure that you have I.C.E. number coded into your address book on the phone. I.C.E. numbers are the first thing that emergency workers will look for In Case of Emergency. Having these number(s) in your phone can greatly increase your chances of getting proper medical care. Two basic considerations for the numbers should be: Make sure the numbers are current. It won't do any good to have a number that is no longer valid specified as your ICE. Make sure that the person that answers that call has some basic knowledge about your medical history. Things like known allergies, blood type and doctors' name. By providing this basic information the emergency medical workers will be able to make much more informed decisions. Protective clothing and gear (Riding Gear)

On long trips you are most likely going to hit every kind of conceivable weather. No matter how hot it may get in the middle of that sunny summer day, there's probably some cold miserable weather waiting out there for you. If you're in the middle of the desert you're sure to run into some rain. After all you are on a motorcycle. To be prepared, I save all of the space in my saddlebags for riding gear. My usual list is: My colors. Can't ride a bike without those. Leather Jacket preferably one that has a removable lining and good ventilation. Chaps. Make sure they fit well and are in good condition. Fingerless gloves and full fingered gloves A couple of extra doo rags. I'm always losing those things. Face mask of some sort. I've got a windshield on my bike and that protects me most of the time but in heavy rain, hail and the cold a neoprene face mask really helps. Sunglasses and/or goggles. I personally like the convertible combos, which can change from sunglasses to goggles and have interchangeable lenses. My personal favorites are the SG-1 from WileyX. Rain Suit. One of those cheap sets from Wally World won't do. Sure they may keep you dry for awhile, but more often than not you'll get 30 miles down the road and the suit will be flying behind you like streamers. Don't skimp here.A couple of bandannas will always come in handy. If the weather is going to be extremely hot then a polymer crystal cooling bandanna is a great piece of gear to be carrying. I usually carry this in a small baggie that helps keep it fresh and keeps other things from getting wet from it when not in use.

Of course as has been said millions of times "Dressing in layers is the way to go". Being able to add layers and take off layers can substantially add to your riding comfort. As far as clothing is concerned keep it to a minimum. Carry enough for a few days and plan wash stops into your trip. This will help keep your load manageable. The key is to pack for all the conditions you are likely to run into but keep the load as sparse as possible. Get creative and figure out multiple uses for different pieces of clothing and the best way to extend the wear-ability of the clothes. After all if you get caught in the rain without your rainsuit, those clothes are good for another day. Aren't they?

Hygiene
Even a scummy old biker like me likes to clean up every once in awhile. And since I often alternate between camping and motels I carry things to wash up with. These would include a towel, washcloth and those little bars of soap and bottles of shampoo you can get at most motels. It helps that in my day job I travel all the time so I've got a life time supply of those.

I'm also trying to keep the last few remaining teeth that I have so that means I have to carry my toothbrush and toothpaste. Since I've got long hair I have to carry a brush to get the rat's nest that forms in my hair every day out. Usually on long trips I don't shave, but I always have a razor with me. I just use the soap to lather up on my face instead of carrying shaving cream.

One last item you should never leave without is toilet paper. There's nothing worse than suddenly needing it when you're out on the road and not having it. I usually start out with a small quantity which would take care of the duties a couple of times. If I end up using that up, I usually restock courtesy of the next gas stop or hotel.

All of this is carried in a small bag that I always have packed so I never have to worry about it. If I use something, I replace it and it's a thoughtless act to throw that in the T-Bags.

Camping Equipment
Camping equipment is probably one of the hardest things to carry and pack on a motorcycle. This is based mostly on the fact that it usually bulky and doesn't necessarily pack down real well. Even when they pack down the bags seem to be longer than you would want. They usually end up being to tall if you tie them on standing up, or to wide if you try to have them laying down.

For a tent, I've found that the small two man dome tents work best. They are easy to set up, have plenty of room to spread out in at night (if there's only one person in it), and they pack down pretty nice. My tent originally came in a flimsy nylon bag that I knew would hold up to rolling down the road so I replaced the bag with a sturdier one. My tent is usually bungeed onto my T-Bag and additional one to attach it to the motorcycle.

On the other side of the T-Bag, I have my mattress. As the years have gone by that ground has gotten harder and harder. I use one of those self-inflating mattresses that blow themselves up. While they're not the most comfortable, it sure beat sleeping on the ground. In the morning all you have to do is open the valve, roll it up and it's ready to go. I got a bag to carry the mattress in too.

Miscellaneous Stuff
I've always found that carrying cameras on a motorcycle trip can be a pain. The old styles (film based) have a tendency to take up to much space. And the digital camera require to much accessory stuff, like chargers, place to download the pictures and such. For a while I was carrying Advantix cameras, since they can be relatively small and take good quality pictures. Now I've never been a fan of the panoramic views but that is available on them. I'm now carrying a digital camera and have bought several different memory cards for it. This way I can use the cards like regular film and don't have to carry all the stuff to download the pictures until I get home.

Other important items are a wallet, credit cards and money. Can't keep going without these. And the one thing that I consider the most important, a notebook and pens. When I'm on a trip it's great to be able to keep notes about what you saw, how the motorcycle was running, where I stayed and interesting characters I meet along the way. It's also important cause if you're like me and suffer from CRAFT disease (write me if you want to know what that stands for) it's a great way to refresh your memories of the trip years from now.

Now that the bike's all loaded up one last thing to remember is that with all the additional weight of the stuff you're carrying the motorcycle is likely to handle differently. Remember to try to keep the weight as low and as close to the center of the motorcycle as possible. This will help keep the front wheel from getting to light or making the motorcycle a little top heavy. Make sure everything is strapped on real well. Good straps and bungies will give you a good dose of peace of mind knowing that your load is secure.

Be Safe ... Enjoy the Ride

Tools
http://www.bikerwares.com

About the Author

Jeff Sinason aka Tools is an avid traveler on his motorcycle. He is also the owner of Bikerwares which is an online store that has a great selection and great prices for motorcycle eyewear and goggles and much more. He is also the owner of Motorcycle Articles which is a great information resource for bikers

Why Choose Laser Printers?

If your business strategy doesn't pave too much attention, you should come up with good reasons to keep it up and improve. In aiming for a good promotion, you should create a lasting and big impression to your customers. You just simply need a computer and publishing software and you're all set. Simple as it may appear, it will take all accounts t0 increasing your promotion. Even one person can do this simple job. A good publishing software is essential along with skills and taste of designs in order to march the scene. Even the computer with your digital camera and your printer can help you come up with professional prints and pieces. According to many researchers and analysts, home or office printing is in demand and so many have switched to that alternative because it has been proven to be effective and manageable. Laser printers have been selling high these days so more and more people are aware of what might these laser printers showcase their customers. Every year, the production and selling of printers have increased.

If you don't have your own printer, there are so many affordable printers in the market which is fit for your budget and convenience. Just be sure you land on the right choice and you are not taken advantage of.

In selecting a printer, you should know which type of printing technology you are going to use and maintain. The most common printers which is the inkjet and the laser printers have their specialty in print jobs. Before selecting the inkjet or the laser, make sure you go for what is compatible with your printing job.

The useful laser printers were based in production of the early Xerox process. Xerox is mainly used to create copies and duplicates of some print materials with the use of carbon as inks. Inkjet printers have a more direct approach when it comes to printing colors in particular. The print head works magnificently and it contains hundreds of chambers where the ink passes through when it is heated. When electricity flows, tiny drops of ink are spread onto paper to form an image. For some, Inkjet printers are more advantageous among all other printers. Aside from they are being sold at a low cost, it can print outrageous prints with high quality colors and a faster turn around in print production is also possible. Keeping a deadline might not be a very dead line at all.

For more related articles, you may visit http://www.printingshoppersonline.com

About the Author

Karen Nodalo came across writing when she was about 11. The whole craze for writing started when she first wrote her diary during elementary years. After school, she would write in it first before doing homework. She finds it cool and until now she still keeps one.

Increase Your Response On eBay, Starting Right Now!

Your auction is up and running. You've got bidders seeing your auction and looking things over. Now you just need to push them over the edge. This article will cover various ways to increase your bids from prospective buyers.

First off, make sure that your display picture is of the highest quality. You might have the best written description in the world, but if your picture doesn't mirror your description that will turn bidders off. Use a digital camera if possible. Create a clean, unobtrusive picture. Take care in the background and lighting of the picture and you should be all set.

Adding an About Me page is a great way to increase your response as well. If your bidders have some personal information about you and your business this goes along way to establishing that trusting relationship between you and your customers. You can also post a few special offers on this page for people who take the time to look at it. Also, ask visitors to sign up for your mailing list as well.

Sign up at Square Trade, and display their logo on your auctions. This shows potential bidders that you are committed to resolving any disputes that might arise. Power Sellers always carry this logo on their auctions, and you should too. It makes you look much more professional.

Clearly spell out your terms and conditions making it very visible. Give details of things like shipping times and prices, the refund policy and anything else you want to make your buyers aware of. This also helps create trust between you and your customers. Plus having it all spelled out clearly, helps if any dispute issues arise as well.

Display your good feedback on your auction so that visitors don't have to go looking for it. You can simply cut and paste the text, or create a screenshot image of your feedback. If you have a 100% feedback rating, be sure to make a mention of that as well.

If you have room on your auction title, use NR (No Reserve) at the end of your title. Bidders like auctions that have no reserve, so having this on your title allows bidders to see that your auction has no reserve without actually having to click on your auction link.

Make sure you auction highlights the benefits of your product and not just the features. You want to tell your visitors why your product is good for THEM. You can have all the features in the world, but without describing the benefits of those features many bidders will pass on by.

In order to reach those last few buyers that you might miss otherwise, accept various unusual payment methods like checks or money orders. Many other sellers don't take these forms of payment, but the fact that you do may bring you that extra sale.

Upgrade your auction. Buying upgrades helps get you listed higher in the list of items. This can help a lot if your product is in a crowded category. You might just find out that it's worth the money.

Article Location:
http://www.ebaybusiness.net/ebay-articles/increase-your-response-on-ebay.html

About the Author

This article was written on behalf of eBayBusiness.net by Webmaster and Internet Marketer Jordan Williams. Visit http://www.ebaybusiness.net today and get started on the road to eBay Business Success.